Attracting local customers for your handyman business requires a mix of smart marketing strategies and excellent customer service. Here are some effective ways to grow your business in your community:
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Distribute Flyers in Target Neighborhoods
Create eye-catching flyers that highlight your services, such as home repairs, furniture assembly, or plumbing fixes. Include your contact information and a link to your professional website so potential clients can learn more about your offerings and view testimonials. Hand out these flyers at community centers, libraries, or local events. -
Use Job Site Signs
Place a sign outside a client’s home while working on their property (with their permission) or after completing a job. Include your business name, phone number, and website URL. This is an excellent way to attract attention from neighbors who may need your services. -
Encourage Referrals
Word-of-mouth is powerful for a local handyman. Ask happy customers to recommend you to their friends and family. Offer referral discounts or small rewards as incentives. -
Maintain a Strong Online Presence
A professional website is essential for showcasing your expertise and making it easy for customers to contact you. Include customer reviews, service details, and a gallery of completed projects. Optimize your website for local SEO so people searching for “handyman near me” can find you easily. -
Engage on Social Media
Share before-and-after photos of your work on platforms like Facebook and Instagram. Use hashtags like #HandymanServices and tag your location to attract local followers. -
Participate in Community Events
Attend local fairs, farmer’s markets, or home improvement expos. Hand out business cards and chat with attendees to build connections.
By combining offline tactics like flyers and signs with a strong professional website and online engagement, you can grow your handyman business and attract more local customers.